Welcome to the Product of the Year 2020 Entry Form!
Participate in the largest consumer survey on product innovation.
Entry only takes a couple of minutes.
If at any point you have questions, please do not hesitate to reach out for some live help.
You will receive an email from us confirming your entry was successful.
1. Product Description. You will need to enter a paragraph of no more than 100 words describing your product and its innovative features. Feel free to contact us for sample descriptions from past winners. This is the information that will be presented to consumers for their vote, along with a product image.
2. Product Image. You will need to provide us with a high res image of your product/s (1000 x 1000 white background).
3. Authorization. PLEASE make sure you have authorization for the program costs outlined below and that you are authorised to enter on behalf of the brand. Once you have entered you are committed to the entire program and associated costs.
You’re about to join a prestigious roster of brands that regularly compete for the Product of the Year distinction. But we want to make sure this is the right thing for you and you’re the right person to do this. Please be sure to read the Terms-and-Conditions in full.
Below are the two key things you should know:
1. If your product is voted a winner of its category, your total costs will be 244,000RMB (introduction offer). Please see the chart below for a full breakdown of the costs. All entrants, win or lose, will receive the full research report on their category results from Nielsen research.
2. Products cannot opt out once submitted. Due to the nature of the study, doing so may jeopardize the other products or even a whole category.
Participation Fee Including National Consumer Research 34,000 RMB
Winner Fee: POY MEDIA & LOGO USAGE PACKAGE(Optional)
1 Silver 50,000 RMB
Corporate & B2B Trade Communications
2 Gold 100,000 RMB
B2C Digital Channels + B2B
3 Diamond 210,000 RMB
B2C Omni-Channel + B2B
(ex. 6% tax)
Please be sure to read the Terms-and-Conditions in full before submitting your entry.